

Initial situation
Celebrating 10 years of existence, fashion designer Csilla Füllöp wanted a refreshed look for her brand.
Csilla meaning "star" in Hungarian, the fashion label had been previously named "Etoile Design", and had a star and an owl symbols attached, elements that the designer wanted to keep.
Celebrating 10 years of existence, fashion designer Csilla Füllöp wanted a refreshed look for her brand.
Csilla meaning "star" in Hungarian, the fashion label had been previously named "Etoile Design", and had a star and an owl symbols attached, elements that the designer wanted to keep.
Approach & solution
We created an image for a dynamic, evolving brand. Using a photo the designer loved I drew a synthesized modern owl, one that was easy to transfer and adapt to pieces in the designer's cool style, that was working beautifully both in outline and full color.
Also I felt the need to produce a pattern, which instantly helped the entire image system.
The logo was easy to adapt for the special KIDS label, it has been successfully transferred onto prints for various items, and its graphic elements can be creatively used to further enhance brand personality.
We created an image for a dynamic, evolving brand. Using a photo the designer loved I drew a synthesized modern owl, one that was easy to transfer and adapt to pieces in the designer's cool style, that was working beautifully both in outline and full color.
Also I felt the need to produce a pattern, which instantly helped the entire image system.
The logo was easy to adapt for the special KIDS label, it has been successfully transferred onto prints for various items, and its graphic elements can be creatively used to further enhance brand personality.

The 10 years old label was no longer representative of the brand's personality, and a new, fresh image was needed, based on the existing core elements.

The owl photo we used as starting point for the owl illustration .

Pattern for Csilla Tulogdy







